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Voice of Fintech podcast: Leveraging neuroscience in financial wellbeing

Listen to our CCO, Lucia Hegenbartova speaking to Rudolf Falat, founder of the Voice of FinTech podcast, about how banks can

  • leverage neuroscience to effectively engage their customers,
  • increase their clients’ financial wellbeing
  • build higher loyalty and potential for up-/cross-selling additional financial products

Find out what are the most common misconceptions that banks have about human decision-making, and how it’s reflected in the design of the products they are offering and how to do it better.

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