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Customer engagement matters. Research shows that engaged customers bring 37% more annual revenue than the disengaged. To build the kind of trust that fuels lasting customer relationships, it’s essential for banks to prioritise their customers’ financial wellbeing and support them in reaching their goals.
Watch the replay of our “Boost customer engagement and financial wellbeing with behavioural science” webinar to discover:
- How you can drive loyalty and digital sales by speaking to your customers’ inner motivations
- Two key behavioural science insights that will help you drive lasting behavioural change
- Examples of how you can use nudging, boosting and temptation bundling to drive engagement
Aurélie L’Hostis – Senior Analyst at Forrester
Elin Helander – Chief Science Officer at Dreams