The importance of behavioural science when it comes to measurable climate action is immense. Research has shown that reducing greenhouse gas emissions, increasing energy efficiency, and promoting renewable energy sources are some of the most effective interventions to reduce climate impact. Behavioural science can play a critical role in achieving this by identifying the most effective strategies for incentivising sustainable behaviours, providing insight into what motivates people to take action, and developing techniques to encourage long-term behaviours that have positive impacts on the environment.
Join our webinar on 27 June to discover:
- What’s the role of behavioural science when it comes to finances and climate action
- How can you connect consumption with its impact on the planet
- How can banks motivate their customers to change their behaviour and move towards a more sustainable lifestyle
- How behavioural science plays a crucial role in driving effective change
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